Experience

CUSTOMER MARKETING.

6 RIVER SYSTEMS. 1/21-PRESENT. DIGITAL BY DEFAULT

I focus on the education, engagement, and enablement of our customers in support of our Customer Success, Product, Data Analysis and Sales teams.


CONTENT MARKETING.

6 RIVER SYSTEMS. 8/19-12/20. WALTHAM, MA

As content marketing manager, I played a key role on the Demand Generation team, creating written, visual and experiential content to support top-of-funnel demand generation efforts.


Communications & Marketing Manager.

The Rashi School. 1/13-8/19. Dedham, MA

Key member of the communications team supporting the Admissions, Development, and Education departments. Designs and executes digital and physical marketing campaigns including social media, content marketing, SEM, email marketing, and event marketing. Tells the story of the brand through journalism, photography, and videography, maintaining company voice, tone, and visual brand standards. Manages projects and maintains relationships with third-party vendors. Managed redesign of rashi.org. Spearheaded rebrand for a school-wide social justice program leading to 6 years of record fundraising.


Communications Manager.

Annapolis Yacht Club. 10/09-1/13. Annapolis, MD

Managed communications team of three reaching a readership of 2300 member families and the global sailing community. Maintained visual brand management. Writer and editor for weekly e-newsletter, monthly printed newsletter, bi-annual magazine. Conceptualized and executed printed, digital, and social media marketing campaigns centered on social events, membership growth, and raised awareness of membership value. Managed redesign of annapolisyc.org. Collaborated with Membership Director to oversee a 5-year membership growth program that resulted in a 50-family waitlist.


Communications Manager.

The Westmoor Club. 3/09-9/09. Nantucket, MA

Maintained printed and online media. Worked independently under strict weekly and daily deadlines. Wrote and edited five weekly publications. Managed print stock and maintenance for multi-function printers (OKI MC770, Epson Stylus Pro 9600).


Musician.

Covers / Originals. 06-Present.

Vocals, guitar, keys, various percussion. Responsible for writing, performing, management, and marketing.


Additional Experience

Endurance coach for Team Challenge (Crohns & Colitis Foundation of America)


Education

B.A.: Cultural Anthropology, with honors, UMBC (University of Maryland, Baltimore County). 2008.

Minor, Art History and Theory.


Skills

Marketing Strategy

Project Management

Content Creation & Management

InDesign

Illustrator

Photoshop

Dreamweaver

Premiere Pro

Bridge

Audition

Photography

Google Analytics

Google Tag Manager

Google Search Console

HTML

CSS

Constant Contact

Hubspot Inbound Certified

Google Apps

Wordpress

Videography

Audio Capture